Ipsos SMX pairs advanced technologies with proven frameworks and market research expertise, to connect brands with their consumers’ digital voice. Aggregating data from multiple sources, we deliver a single, coherent story and actionable insights to help build ongoing business knowledge critical to success.
Ipsos Social Media Exchange
Social media data can provide additional side by side research so you can further understand your customers.Find out more
Complement your brand equity programs with consumer generated brand health analytics to generate dynamic, fast, and contextually rich insights.Find out more
Generate holistic insights on your product performance, the satisfaction on product feature level as well as purchase barriers and motivations for your brands in the broader category landscape.Find out more
Social media data can provide rich context to understanding what content customers want to hear about by detecting ‘in the moment’ relevant content for your brand.Find out more