Ipsos Observer

Welcome to Ipsos Observer

Ipsos Observer is the global practice within the Ipsos Global Operations specialism dedicated to Survey Management, Data Collection and Data Delivery for clients across all sectors who need field and tab style research to support their business.

Telephone Data Collection – Computer Assisted Telephone Interviewing

No one is better placed to help you with your next CATI research project, whether it’s a small ad hoc study or a complex long-term tracking project. We conduct 300,000 hours of interviewing per year at our dedicated in-house CATI facilities in Melbourne and Brisbane. Our expertise in CATI data collection covers all types of consumer and business interviewing.

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Qualitative Recruitment

Fresh Faces. Screened. Qualified. Whether you need to recruit participants nationally for in-depth one-on-one interviews, mini groups, specialist groups or traditional focus groups, we can help. We can recruit across both phone and face to face methodologies, with our ISO 20252 recruitment-trained interviewers. These specialist recruiters are skilled at making calls into business and residential phone lists or your own sample base.

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Online Data Collection

We have both the scale and the experience to deliver industry leading online research across business and residential markets. I-view has been developing and running Online surveys since the beginning 2004 with a talented in-house team of programmers, survey developers, panel samplers and supported by an experienced data analyst team producing quality outputs in numerous data formats.

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Online Panel

We can provide a stratified nationally representative sample and target hard to reach groups in an efficient and economical manner. Our online panel recruitment process is a double-opt in and ISO 26362 accredited.

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Omnibus – Online delivers a high quality and cost-effective way of reaching a nationally representative sample of 1000 respondents and is run on a fortnightly basis. We offer a truly independent Omnibus Online providing a statistically credible, cost effective solution to your Market or Social Research data collection needs.

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