Community Perspectives on Social Inequality (2005-2015)

An Ipsos report commissioned by ACOSS shows that people care about social inequality in Australia. Older people are worrying about the … [Read more...]

Latest Mind & Mood Report – How We Use TV

This report will explore the ‘content’ landscape. Where does free-to-air TV fit in - is it still relevant and for whom? How are consumers … [Read more...]

Hard to predict, us humans

Download the PDF When Microsoft and Ipsos set out to gain some fresh insights into Australians use of personal technology, we figured we … [Read more...]

Mind & Mood spotlight report – Consumer Sentiment post federal budget

During the fieldwork for our report Private Label, Premium Brand we asked our groups how they were feeling about their economic situation … [Read more...]

The latest Mind & Mood Report: Life in two Australias

The latest Mind and Mood Report - Life in two Australias – brings you a qualitative exploration of the contrast between city and regional … [Read more...]

Digital Communities

Our first report of 2013 explores how consumers’ define online communities; when, how and why individuals access social media and other … [Read more...]

21 Today

A Mind & Mood portrait of today’s 21-year-olds by The Ipsos Mackay Report This qualitative segment study explores the mindset of this … [Read more...]